Patient Engagement: A Prime mHealth Opportunity
Sam Stern

Sam is the Founder and Chief Marketing Technologist at Modallic. Modallic specializes in brand development and marketing for Mobile Healthcare Technology (mHealth) firms. As a life-long entrepreneur, Sam directs the mHealth storytelling and mHealth agile marketing process unique to the Modallic approach.

Patient engagement is both a tremendous challenge along with a great opportunity for mobile health solutions providers. Health care providers, hospitals and physicians, will be required under Stage 2 of Meaningful Use according to The Affordable Care Act,  ”give at least half of their patients the ability to view and download their own medical records through online portals or personal health records, up from 10 percent in Stage 1.

But more significantly, 5 percent of patients actually have to log in to those portals or healthcare providers will lose out on Medicare and Medicaid bonus payments.” (Please refer to the mobihealthnews link to the article below for details) Health Care Services IT Departments will need to have Electronic Health Records (EHR) in place, accessible, and front line health care clinicians trained and adapt in encouraging patients to log in and use the portals. Without reaching established usage thresholds, providers lose Medicare and Medicaid bonus payments.

Mobile health apps and complete communications systems solutions will be the tools hospitals, physicians, and health care workers need to have to achieve this level of patient engagement. Here you will find four resources that describe the conversation around the patient engagement challenge and opportunity.

First of all, a wealth of information- surveys, studies, research, abstracts, and complete PDF downloads of important issues surrounding patient engagement.

Health Policy Brief: Patient Engagement – Health Affairs Blog

A growing body of evidence demonstrates that patients who are more actively involved in their health care have better outcomes and incur lower medical costs. This finding is motivating health care organizations to better

Next, is a recording of a podcast from the HIMSS 13 Conference in New Orleans discussing web and mobile applications for physicians to aid in patient engagement.

The Threefold Path to Patient Engagement | Physicians Practice

There are three key elements to increasing the engagement of both patients and physicians in the care continuum, according to a health IT expert and a health system executive…

As quoted in the opening of this post, Meaningful Use compliance will drive the need for patient engagement.  Mobile applications and technology may very well be the solution to actually delivering patient engagement.

Mobile might hold key to patient engagement in MU Stage 2 – mobihealthnews

Mobile might hold key to patient engagement in MU Stage 2. Stage 2 rules require participants to give at least half of their patients the ability to view and download their own medical records through online portals…

  Finally, a link to a recent release of a patient engagement platform. Physicians using Apple iPads capture audio and video of patient consultations and load these recorded consultations to a patient portal.

WelVU Inc. Launches the WelVU Patient Engagement Platform and Product … – PR Web (press release)

PR Web (press release)WelVU Inc. Launches the WelVU Patient Engagement Platform and Product …PR Web (press release)The WelVU patient engagement products are currently available for use on the Apple iPad and enable healthcare professionals to enhance …

  Patient engagement is coming. Mobile applications and solutions will play a major role in using the information found in patient Electronic Health Records to deliver better, lower cost health care. Both health care professionals and patients will rely upon mobile devices to access records, information, and specific physician recommendations. Will your mobile solution help pave the way for better patient engagement?




photo credit: juhansonin via photopin cc